Built by a team with deep operational experience in using customer listening to identify and implement opportunities for financial institutions, our platform offers executives an assured path to proactively strengthen their business.

Thanks to our predictive platform, our clients can anticipate future complaints and their causes, quickly and proactively address customer feedback, protect their business, and improve performance.
OUR TEAM
The team has worked in leading Fortune financial services companies holding c-suite, executive and senior leadership positions across all major business lines and functions.
Marcia Tal
CEO & FOUNDER
Globally-recognized executive helping businesses profit from hidden value in their data; Built world-class analytic functions introducing advanced tools and governance processes across 30 markets
Previous Positions:
Citi EVP | Global Decision Management
Citi Cards Marketing Executive
Citi Cards Risk Management Executive
Thomas Acton
CHIEF FINANCIAL OFFICER
Financial executive with experience developing incremental revenue streams for businesses using their data
Previous Positions:
Citi Managing Director
CFO | Credit CardsBranch Banking, Investments and Insurance
Citi General Manager | Finance, Business Planning and Strategy
Angela Curry
CHIEF OPERATING OFFICER
Transformation manager adept in development and application of advanced analytic techniques for improving customer experience
Previous Positions:
Citi Managing Director | Global Analytics and Insights
Citi EVP | Citi Cards Decision Management
VP/Director | Risk Management
Jonathan Lewis
LEAD ENTERPRISE ARCHITECT & TECHNOLOGY LIAISON
Technology expert skilled in Agile project management, data management and governance, advanced analytics application development and digital automation
Previous Positions:
Project Management/Technology Consultant to Fortune 500 financial services enterprise Reengineering and Business Intelligence projects
Diane Hansen
BUSINESS MANAGER
Experienced administrator with robust background in operations, financial analysis, forecasting, budget management and project implementation spanning various functions across financial services and investment management organizations
Previous Positions:
AVP | Citi
OUR PHILOSOPHY
Be realistic
Deliver expertise and excellence with every opportunity, supplying clear, actionable insights at the speed of business.
Be human
Operate with humanity and empathy, whether addressing customer frustrations or financial institution business challenges.
Be visionary
Pave the way to business growth, by transforming complaints into a source of value.