FrameWork is a monthly newsletter that presents you with content and media focused on big ideas about customer complaints — all with Marcia Tal’s insightful point-of-view and commentary.

Focused, relevant, and timely

August 14, 2026|

When I founded PositivityTech, my goal was to help businesses grow by expanding their use of the voice of their customers. What I didn’t quite realize at the time was just how big of a mindset shift this would require.

The Journey is the Point

June 17, 2026|

The world just watched the New York Knicks fight their way to an NBA championship. What made their achievement extraordinary was their determination to keep pushing through setbacks, pressure, and an agonizing 53-year drought. The win was the cherry on top, but the grind was what made it meaningful. In many ways, that mindset resonates deeply with what we’ve been building at PositivityTech.

PositivityTech® Today: What We’ve Learned, How We’ve Adapted, and What’s Next

May 1, 2026|

When we first launched PositivityTech, we shared an early Q&A about what we expected the platform would do. 

At the time, our vision was already bigger than customer complaints alone. We knew that customer narratives represented one of the most powerful and underutilized data sources in business. We started with complaints, particularly high-risk […]

Fraud is on the rise – decipher genuine vs. deceptive complaints

February 25, 2026|

5 PositivityTech Milestones from 2025

December 11, 2025|

Every business is looking for a competitive edge. 

PositivityTech® gives companies that edge. Through industry benchmarking and leading Risk Indicators, our technology’s combination of AI-powered predictive insights and human expertise is transformative for businesses. Read on to see how we provided the edge that businesses need to succeed this past year: